Luxair blends travel with passion for fashion

fr en

Establishment of a unique collaboration between Luxair and two emblematic brands from the world of fashion and women in Luxembourg, Janette Magazine and vol(t)age, merging passion for fashion and travel.

<< Back
19/01/2024 | Partenariat
  • ©Luxair X Janette Magazine X vol(t)age 2

At the end of 2023, an unconventional and colorful photo shoot was organized in one of the most emblematic buildings of Luxembourg’s heritage and Luxair's history, its Aircraft Maintenance Hangar, the Hal Nennig. The backdrop was the special livery designed by the artist Marco Weiten to celebrate 60 years since Luxair's first flight.

The organizers of this photo shoot? The women's magazine Janette, looking for an unusual aviation-themed location for their first magazine of 2024. The theme of this edition being "Ready to take off", symbolizing new beginnings, a new year and new projects and ambitions... the collaboration between Luxair and Janette was an obvious choice.

It's not the first time Luxair that Luxair combines fashion and travel, proving its positioning as an inclusive, openminded brand for everyone. To bring this daring collaboration to life with Janette, a reader of the magazine, posed wearing smart-shirts designed by vol(t)age which were created for the occasion. Six T-Shirts, in three different designs - soft goth, vintage and neon - combining playful wordplays inspired by Luxair's activities, with the theme of "Ready to take off", expressing the shared passion for travel. Developed entirely by vol(t)age, these six models will be available in limited quantities on the e-shop www.byvoltage.com and in the brand's store in Luxembourg city-center, from January 19.

To round off these unprecedented collaborations, the Bourget 1962 Luxair x Le Tanneur bag, another of the airline's exclusive new products, will also be unveiled in the magazine. This limited edition bag, sold by Le Tanneur in Luxembourg, as of February, gets its name from Luxair's historic first flight, symbolizing the airline's first take off. Initially the official Luxair crew bag, it will now be available in limited quantities to the public.

Don't miss the opportunity to immerse yourself in this exceptional collaboration between Luxair, Janette Magazine and vol(t)age, which combines the elegance of fashion with the dynamism of travel. Stay tuned to discover the captivating photos and articles in the first issue of Janette Magazine 2024 and on www.janette.lu. Don't wait too long to buy your T-Shirt and bag - quantities are limited!

Back to top  | << Back

Communiqués liés

BIL PLM hd 2
24/04/2024

2023 : une année de transition et de transformation

Lors de l’Assemblée générale qui s’est tenue le 24 avril 2024, les acti...

BIL
Cargolux
24/04/2024

Cargolux posts profit for 2023

The Cargolux Group (Cargolux) generated a positive net result for its 2023 finan...

Cargolux
Gcore Recognised as Highly Commended in the Industry Innovator Category at the EMEA NVIDIA Partner Network Awards
23/04/2024

Gcore Recognised as Highly Commended in the Industry Innovat...

Gcore acknowledged for successful launch of first AI speech-to-text solution for...

GCore
Deloitte Luxembourg MOMENTUM2024
22/04/2024

MOMENTUM 2024 drives sustainable solutions forward

Deloitte’s annual MOMENTUM Conference fosters a dynamic exchange between indus...

Deloitte
IMG 3541
18/04/2024 Personnalités

Nouvelle recrue au service client de NO-NAIL BOXES : Nadine ...

NO-NAIL BOXES, le fabricant luxembourgeois de caisses pliantes en bois contrepla...

NO-NAIL BOXES
download
16/04/2024

Réseau ETRE est le nouveau lauréat du Degroof Petercam Fou...

Réseau ETRE remporte la sixième édition du Degroof Petercam Foundation Award....

Degroof Petercam

Il n'y a aucun résultat pour votre recherche

We use cookies to ensure the best experience on our website. By accepting you agree the use of cookies. OK Learn more