RTL Luxembourg and atHome Group enter into a strategic partnership

fr en

RTL Luxembourg and atHome Group have joined forces to offer content to a common audience. 

<< Back
24/11/2021 | Partenariat
  • AtHome

Since October, RTL has been broadcasting the ads of atHomeTV and LuxautoTV on its TV channel. All property and car advertisements are also available on the websites RTL.lu, RTL 5 minutes et RTL Today

A partnership between the two groups that is being rolled out in several stages. 

A selection of advertisements is broadcast on RTL Télé Lëtzebuerg in the two programmes atHomeTV and LuxautoTV, 4 hours a day. Viewers can scan the QR codes displayed on the screen to then check the detailed advertisements online. At the same time, a commercial agreement has also been concluded between the two groups. It is now the IP Luxembourg agency, the agency for all the RTL group's media in Luxembourg, which is responsible for marketing the Luxauto brand to advertisers in Belgium. 

"Our partnership with RTL allows us to respond even better to the needs of our real estate and automotive clients. We offer them an additional and highly qualified audience to support the development of their activities", says Soufiane Saadi, CEO of atHome Group.

Back to top  | << Back

Communiqués liés


BCE se voit décerner un trophée au SATIS pour le projet IP...

Broadcasting Center Europe (BCE) s’est vu décerner le trophée “Coup de Coe...


Record profitability in H1 2021/22; annual objectives streng...

At its meeting of December 6, 2021, Wavestone’s Supervisory Board approved the...

Pop-up store Luxair
07/12/2021 Partenariat

Luxair fait escale aux Galeries Lafayette

Luxair s’associe aux Galeries Lafayette pour proposer un pop-up store jusqu’...

Bill Street (L)  Daniele Antonucci (R) - Quintet Private Bank

La grande remise à plat : Quintet dévoile ses perspectives...

« Counterpoint » met en évidence les dynamiques qui animeront l'économie m...

Jacques Pütz-LUXHUB

LUXHUB named a RegTech100 company, cementing its position as...

LUXHUB, the Open Banking pioneer from Luxembourg - which is “built on complian...

ERG's logo (002)

Eurasian Resources Group signs an agreement to create the ES...

On 1 December 2021, Eurasian Resources Group (“ERG” or “the Group”), a l...

Eurasian Resources Group

Il n'y a aucun résultat pour votre recherche

We use cookies to ensure the best experience on our website. By accepting you agree the use of cookies. OK Learn more