A new trip for Luxair

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Luxair is expressing itself with one 40-second film and three 25-second films about passenger comfort, from the moment customers reserve their tickets up until they board the plane, with a special focus on the quality of service provided and the various services included in the ticket price. These advertisements articulated around the word “trip,” depict numerous travellers in various situations, such as a family trip, a romantic trip, a trip with friends or a professional trip.

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18/05/2017 | Secteurs
  • Luxair

4 promotional films and a multitude of visuals
Many visuals using the word “trip” and conveying feelings of serenity, sharing and happiness were created, in order to promote the destinations served by Luxair. A communication strategy that can be summed up in just one sentence: with Luxair each trip lightens the spirit.
Campaign produced in collaboration with the agency Mikado
The LuxairTrips campaign was developed in partnership with the agency Mikado. Filming was made possible, in spite of the considerable logistics involved, thanks to collaboration with numerous partners such as lux-Airport and Pestana Cidadela in Cascais, which provided their facilities for shooting some of the scenes.

Click here to discover the new Luxair film.

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