MAPS S.A. secures $ 1.7 Million funding

en

Luxembourg-based software company MaPS (multi-channel marketing master data management system) announced today a capital increase of $ 1.7 million bringing the total amount of investment in the company over $ 3 million. The investment will be used to scale up the organization to meet the rapidly increased market demand and expanding into new countries.

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23/04/2014 |
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MaPS solves a significant and growing market pain by supporting retailers in managing multiple sales channels, covering the gaps left by ERP systems as well as the front end - and web shop applications. Based on consecutive quarters of double-digit growth and increasing spread in its customer base, MaPS is a validated solution in a growing market, confirmed by Forrester as well as Gartner.

Thierry Muller, CEO of MaPS, expressed he is delighted with the arrival of Newion Investments as a new shareholder. ‘MaPS claims the position of market leader in the multi-channel software market and wants to expand to reach its full potential. An experienced and professional software investor like Newion Investments will enable us to achieve this goal and further develop our business.’ Thierry continues: ‘Now in combination with our local investors (Chameleon Invest - a Luxembourg seed-capital fund led by Business Angels), Newion adds another powerful element in MaPS continued success and identifying new opportunities’.

Jean Yves Hergott, Partner of Chameleon Invest and active business angel stated: ‘Chameleon’s
goal is to provide capital and know-how to support promising companies with innovative technology and build a sustainable European hotspot that attracts talent and opportunities to Luxembourg. We have focused on maximizing value through sustainable and responsible management to make our portfolio companies investor-ready and attract the right venture capital partners. I am convinced we succeeded in our mission by bringing MaPS and Newion together.

Frank Claassen, Partner of Newion, said: ‘We were introduced to MaPS by Chameleon a few years ago and have been watching its development closely. I am impressed with what has been accomplished and surprised no local VC had entered to date. We consider our investment in MaPS to be a valuable addition to our portfolio and we are confident we can add significant value to its further development. This market growth and new opportunities abroad means that we expect MaPS as a high quality product to be able to achieve further substantial growth over the coming years.’

Axel Muller, Partner of Malta ICI SA, said: ‘Malta ICI’s goal is to provide seed - or startup capital plus a supportive environment to help projects to born and gradually grow and have development and success. We have reached our goal in this matter with MaPS who will grow to a worldwide marketleader in his business. The entrance of Newion in the capital of MaPS SA will bring the company to another level and to find new opportunities.

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